Organic and fair trade are en vogue – not just in day-to-day shopping but more often than not also in holiday planning. Currently, tourism boasts more than 150 quality labels worldwide. The small stickers with green leaves, radiant suns or blue flags are displayed at hotel entrances, tourism offices or at the entrance gates to camping sites. They designate tour operators, beaches, nature reserves, indeed entire regions. A broad spectrum of tourism offers is being awarded quality labels for a wide range of different reasons. But how to penetrate this mist of labels?
Please also read: Meeting of the Carpathian Sustainable Tourism Centres
This guidebook will provide you with a tool for comparing the main characteristics and quality features of well-known sustainability labels in tourism. It will help you to select holiday options that respect human rights, go easy on the environment and are of palpable use to the local population in the regions visited. By using this tool you will actively contribute to the sustainable development of tourism, from the moment you book your holiday.