The European Wilderness Society is participating in the Communication seminar of Interreg Central Europe in Budapest this week. Here, we represent together with our partners both BEECH POWER and Centralparks projects from the programme.
Please also read: New Interreg project starting on UNESCO beech forests
Finding a common ground
Together with the Centralparks Lead Partner Eurac and over 90 other participants, the seminar was opened by Frank Schneider from the Interreg Central Europe programme. Many communication managers and project representatives of the latest and earlier projects were present, creating an interesting mix of experiences.
The Interreg Central Europe communication seminar is a two-day event. On day one, the main focus was on ‘ingredients for good communication’. Even despite the expertise in the room, the understanding of the word ‘communication’ is quite diverse. It shows again how important it is that all partners are aware what their project wants to communicate to who, how and where.
In the afternoon afternoon, the participants grouped together for smaller workshops. This session focused mainly on branding and website communication. Together in groups, communication managers discussed the elements that we would like to present to our website visitors.